is a tremendous change when it comes to choosing of models now. Most fashion designers and fashion line companies’ preferences are plus- size models. They prefer models with curves
since our fashion industry is priortizing health management.
Known fashion designer Mark Fast used size 12 and 14 models in his runway show in September. The popular Mark and Sepencer reportedly will use plus size women in its intimate apparel campaign. The world class Asos uses a plus size model in fashion ads. Boden is planning to use a bigger model.